Facebook is LAME!

No, Facebook is a way of life, a social monolith and it is not going anywhere. Love it or hate it, most of us are there.

That said, it is also an excellent way of sharing a message - though it should not be the ONLY social element in your engagement framework.

Fan pages need Likes and interactions.

Please please please Like Texas Social Helps Out.


I should probably install their little widget doo-dad, too.

File this under "Seemed Like A Good Idea At the Time"


It should be noted that an organization posing as a personal profile is actionable by Facebook. All it takes is one or two disgruntled or mean-spirited complaints to get it shut down tout-suite. All gone, no appeal, no recovery of data.

Don't lose hundreds, perhaps even thousands of "friends" and potential connections - launch a fan page instead. It has useful metrics not available to the personal profile.